Professional experience

From making things
to making them work.

A career connecting creative execution with product, systems and commercial decisions.

Marketing & Business Development Lead

Brand positioning, acquisition strategy and AI-powered sales operations.

October 2023 – December 2024

Founder / Growth & Commercial Marketing Consultant

Independently acquired, negotiated and delivered client projects, from positioning and funnels to CRM workflows.

Head of Marketing & Communications

Fixed-term contract. Marketing operations, campaign planning and reporting across five divisions.

Graphic Designer → Marketing Coordinator → Brand Manager → Growth Marketing Manager

Progressed from brand and product design to growth strategy, partnerships and SaaS monetisation.

Professional/event/work photo

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The work behind the roles

Go beyond the timeline.

Explore the context, decisions and outcomes in the individual case studies.