Octavian Ungureanu — outdoors

About / Octavian Ungureanu

Strategy, with the sleeves rolled up.

My strongest work sits where marketing, product, systems and commercial outcomes meet.

I’ve worked across SaaS, consulting, catering and organisational marketing. Alongside those roles, I build media projects and produce the content myself.

That means moving between the commercial question and the practical work: shaping a subscription model, designing a CRM workflow, or editing a story that earns someone’s attention.

01 / Capabilities

A connected set of skills.

01

Growth & commercial

Growth strategy · SaaS monetisation · Acquisition · Conversion optimisation · Partnerships

02

Marketing operations

Campaign planning · Lifecycle marketing · CRM systems · Process design

03

CRM & automation

HubSpot · Zapier · AI-powered workflows · Lead qualification · CRM architecture

04

Analytics

GA4 · Google Tag Manager · Search Console · Attribution · Hotjar

05

Acquisition & content

SEO · Google Ads · LinkedIn Ads · Email · YouTube · Organic social

06

Creative production

Premiere Pro · After Effects · Photoshop · Canva · Adobe XD